recMate

Mastering Client Contact Engagement

Andrew Rodger • July 31, 2023

The Second Blog in our 7-Part Series on Recruitment Excellence

How to Build Seamless Client Relationships as a Recruiter


Welcome back to the second instalment of our 7-part blog series, where we're taking you on a journey through the various stages of the recruitment cycle and showing you how to optimise them with the power of technology - the recMate way. After our deep dive into candidate sourcing last week, we're now shifting gears and focusing on stage 2 - Client Contact Engagement. Let’s delve into the essentials of forging and maintaining smooth client relationships with the help of your rec-tech.


In the recruitment industry, client engagement isn't just about acquiring clients. It's about cultivating a long-term partnership, understanding their unique needs, and exceeding their expectations at every turn. This is often easier said than done, but with the right strategies and tools, you can pave the way for a smooth journey.


Here's how you can step up your client engagement game, the recMate way:


  1. Set Clear Expectations: Right from the start, it's crucial to establish clear expectations. This includes the roles and responsibilities of both parties, the scope of your service, and the communication protocols. Transparency creates trust, and trust fosters lasting relationships.
  2. Understand Your Client's Needs: Get to know your clients on a deeper level. Understand their business goals, company culture, and workforce needs. This will allow you to provide personalised and strategic solutions, demonstrating your commitment to their success.
  3. Frequent and Transparent Communication: Regular check-ins are key to client satisfaction. Provide status updates, discuss challenges and brainstorm solutions together. Leverage your CRM, be it Bullhorn or JobAdder, along with your surrounding technology eco-system to track communications and stay organised. We recommend additional tools like TextUs and Bullhorn Analytics for great client communication and fail-proof tracking.
  4. Value Their Time: Your clients are most likely busy people. Respect their time by being on time for meetings, concise in communications, and prompt in delivering your services.
  5. Provide Consultative Services: Instead of just filling jobs, take on the role of a trusted advisor. Provide valuable market insights, offer strategic advice, and help them stay ahead of the talent game.
  6. Proactive Problem Solving: Anticipate potential issues and address them before they become problems. If a problem does arise, own it and find a solution quickly. Your response to a challenge can enhance your reputation as a reliable partner.
  7. Deliver Consistent High Quality: Nothing speaks louder than results. Consistently deliver high-quality candidates that meet or exceed your client's expectations. This will not only earn their trust but also encourage them to refer you to their own network.
  8. Feedback Loop: Regularly ask for feedback from your clients. This gives you a chance to understand their level of satisfaction and areas where you can improve. Remember, feedback is a tool for growth.
  9. Leverage Technology: We can’t stress enough the importance of your tech tools in streamlining your client engagement process. With so many advancements in AI and automation, there are no excuses for falling behind on client comms, delivering a poor candidate experience, or slacking on your reporting. There are so many tools available at your fingertips that can help you stay organised, improve communication, and deliver better results. If you’d like to find out more, or get some recommendations, get in touch at andrew@recmate.com.au.
  10. Do an Annual Review: Just as Abraham Lincoln said, "Give me six hours to chop down a tree and I will spend the first four sharpening the axe." The same applies to your client engagement strategy. Make time for regular review and refinement of your systems, processes, and practices. An annual Healthcheck is a great way to identify what's working, what's not, and any potential opportunities for improvement. Whether it's boosting your team's productivity with more efficient recruitment technology or honing your services to better meet client needs, never miss an opportunity to sharpen your tools and strategies. Your ongoing commitment to improvement will not go unnoticed by your clients.


Nurturing strong, productive relationships with your clients takes time and effort, but it's a vital aspect of achieving long-term success in recruitment. If you strive to provide top-notch client service, you’d be crazy to not leverage the power of technology and rec-tech to make your process more efficient and impactful.


That wraps up our second blog post in the series. Stay tuned for our next instalment, where we'll be discussing Job Workflow Mastery. Until then, may your client relationships flourish!


Note: As always, if you have any specific questions or topics you'd like us to cover in the upcoming blogs, don't hesitate to reach out. We're here to support you on your recruitment journey.

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